Frete Grátis
  • Google Plus
Livro Digital

Cause Marketing For Dummies (Cód: 9288159)

Joe Waters; Joanna MacDonald

Wiley (Digital)

Ooops! Este produto não está mais a venda.
Mas não se preocupe, temos uma versão atualizada para você.

Ooopss! Este produto está fora de linha, mas temos outras opções para você.
Veja nossas sugestões abaixo!

R$ 35,43
Cartão Saraiva R$ 33,66 (-5%) em até 1x no cartão
Grátis

Cartão Saraiva

Descrição

Create a mutually beneficial partnership between nonprofit and for-profit enterprises Cause marketing creates a partnership with benefits for both a nonprofit entity and a business. Written by an expert on cause marketing whose blog, SelfishGiving.com, is a key resource on the subject, this friendly guide shows both business owners and marketers for nonprofits how to build and sustain such a partnership using social media such as Facebook and Twitter. It covers new online tools, how to identify potential partners, tips on engaging your fans, and how to model a campaign on proven successes. Cause marketing is not marketing a cause, but a partnership between business and nonprofit that benefits both This guide offers an easy-to-understand blueprint for finding appropriate partners, planning and setting up a campaign using Facebook, Twitter, and blogs, measuring campaign success, and more Explains online tools such as Quick Response Codes, services like Causon and The Point, and location marketing services including Foursquare, Whrrl, and Gowalla Features case studies that illustrate successful campaign techniques Cause Marketing For Dummies helps both businesses and nonprofits reap the benefits of effective cause marketing.

Características

Produto sob encomenda Sim
Marca Wiley (Digital)
Cód. Barras 9781118119068
Início da Venda 05/03/2016
Territorialidade Internacional
Formato Livro Digital Epub
Gratuito Não
Proteção Drm Sim
Número da edição 1
Idioma 337
Código do Formato Epub
Ano da Publicação 111
Peso 0.00 Kg
AutorJoe Waters; Joanna MacDonald

Avaliações

Avaliação geral: 0

Você está revisando: Cause Marketing For Dummies

Cause Marketing For Dummies (Cód: 9288159) Cause Marketing For Dummies (Cód: 9288159)
R$ 35,43
Cause Marketing For Dummies (Cód: 9288159) Cause Marketing For Dummies (Cód: 9288159)
R$ 35,43