To innovate is a hard and often frustrating task, but one which is essential in order to differentiate yourself in the market. Design thinking deals with traditional business problems from multiple perspectives, helping to solve them in an effective way, which leads to new paths. The objective of this work is to spread the use of design culture as a strategic tool for businesses, together with the idea that financial returns are often linked with the ability to approach old issues from new angles. This book presents stages, techniques and tools illustrated through genuinely Brazilian cases to inspire and aid in the work towards innovation.
|Produto sob encomenda||Sim|
|Marca||Editora MJV Tecnologia LTDA. (Edição Digital)|
|Início da Venda||22/05/2013|
|Formato Livro Digital||Epub|
|Autor||Vianna,Ysmar; Vianna,Maurício; Adler,Isabel K.|