Patents and patent strategies are increasingly pertinent to the success of information age businesses, from affecting valuations to gaining tax advantages to increasing the starting price per share when taking a company public. Patent Strategy illustrates the impact patents can have on technology-driven businesses' tactical and strategic efforts. Here is step-by-step guidance to the patent process, the laws, and basic strategies-from a business-goal perspective-so that middle and upper-level managers can recognize the significance of patents in relation to a particular business and can incorporate proper patent management efforts into their business framework. In addition, this book serves as an invaluable reference for management and executives when making patent-related decisions such as whether a patent infringement study must be performed; whether the budget for patent matters should be increased or decreased; whether attempts should be made to license certain patent technology; and whether the firm should sue for patent infringement.
• Case studies throughout the book give you a specific business context within which to consider the concepts introduced;
• Statistics are presented to assist you in assessing various issues, planning patent strategies, and implementing patent management programs.
|Produto sob encomenda||Sim|
|Marca||John Wiley & Sons|
|Ano da edição||2001|
|Número de Páginas||264|