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e-book

Strategic Management: The Challenge of Creating Value (Cód: 8298427)

Ghobadian,Abby; Fitzroy,Peter; Hulbert,James

ROUTLEDGE

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Strategic Management: The Challenge of Creating Value

R$215,85

Descrição

Students trying to navigate the strategy jungle may lose sight of the fact that strategic management is about creating value in an organization. Understanding strategic management is a core part of all business qualifications and this textbook brings a new and easy-to-follow understanding of this vital business function. In addition to walking the student through the basics of the subject, the authors provide an array of analytical tools to help facilitate a thorough understanding of strategic management. The book addresses thoroughly the impact of financial markets on a firm's strategic capabilities, as well as looking at other challenging environmental factors. Aided by an array of student-friendly features, such as: learning objectives, 'strategic management in practice' case studies and review questions in each chapter, Strategic Management will help students to excel in their strategic management classes and better prepare them for the real business world. A comprehensive companion website, containing a wealth of supplementary materials for students and lecturers alike, is available at: http://www.routledge.com/cw/fitzroy.

Características

Peso 0.00 Kg
Produto sob encomenda Não
Marca ROUTLEDGE
Número de Páginas 704 (aproximado)
Idioma 337
Acabamento e-book
Territorialidade Internacional
Formato Livro Digital Epub
Gratuito Não
Proteção Drm Sim
Tamanho do Arquivo 9183
Início da Venda 19/11/2014
Código do Formato Epub
Cód. Barras 9781136640384
Ano da Publicação 111
AutorGhobadian,Abby; Fitzroy,Peter; Hulbert,James