--Jim Collins, #1 bestselling author of 'Good to Great 'and' Built to Last'
''The Power of Habit' is not a magic pill but a thoroughly intriguing exploration of how habits function. Charles Duhigg expertly weaves fascinating new research and rich case studies into an intelligent model that is understandable, useful in a wide variety of contexts, and a flat-out great read. His chapter on 'keystone habits' alone would justify the book.'
--David Allen, bestselling author of 'Getting Things Done: The Art of Stress-Free Productivity'
'Charles Duhigg masterfully combines cutting-edge research and captivating stories to reveal how habits shape our lives and how we can shape our habits. Once you read this book, you'll never look at yourself, your organization, or your world quite the same way.'
--Daniel H. Pink, author of #1 'New York Times' bestselling 'Drive' and 'A Whole New Mind'
'William James once observed that ninety-nine percent of human activity is done out of mere habit. In this fascinating book, Charles Duhigg reveals why James was right, documenting the myriad ways in which our habits shape our lives. Do you want to know why Febreze became a bestselling product? Or how Tony Dungy gets the most out of his football players? Or how the science of habits can be used to improve willpower? Read this book.'
--Jonah Lehrer, bestselling author of 'Proust Was a Neuroscientist 'and' How We Decide'
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