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e-book

The Strategic Management of Health Care Organizations (Cód: 9311547)

Ginter,Peter M.

Wiley (Digital)

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The Strategic Management of Health Care Organizations

R$140,71

Descrição

A structured strategic management approach is what’s needed to tackle the revolutionary change the health care system has been experiencing. Today, health care organizations have almost universally embraced the strategic perspective first developed in the business sector and now have developed strategic management processes that are uniquely their own. Health care leaders have found that strategic thinking, planning, and managing strategic momentum are essential for coping with the dynamics of the health care industry. Strategic Management has become the single clearest manifestation of effective leadership of health care organizations. The 7th edition of this leading text has been revised and updated to include a greater focus on the global analysis of industry and competition; and analysis of the internal environment. It provides guidance on strategic planning, analysis of the health services environment (both internal and external) and lessons on implementation. It also looks at organizational capability, sustainability, CSR and the sources of organizational inertia and competency traps.

Características

Peso 0.00 Kg
Produto sob encomenda Não
Marca Wiley (Digital)
Número de Páginas 480 (aproximado)
Idioma 337
Acabamento e-book
Cód. Barras 9781118466742
Número da edição 7
Ano da Publicação 2013
AutorGinter,Peter M.