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e-book

Design Thinking: Business Innovation (Cód: 4897789)

Vianna,Ysmar; Vianna,Maurício; Adler,Isabel K.

Editora MJV Tecnologia LTDA. (Edição Digital)

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Design Thinking: Business Innovation

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Descrição

Innovation guided by design has come to complement the vision of the market that, to innovate it is necessary to focus on the development or integration of new technologies and the opening and/or serving of new markets.

To innovate is a hard and often frustrating task, but one which is essential in order to differentiate yourself in the market. Design thinking deals with traditional business problems from multiple perspectives, helping to solve them in an effective way, which leads to new paths. The objective of this work is to spread the use of design culture as a strategic tool for businesses, together with the idea that financial returns are often linked with the ability to approach old issues from new angles. This book presents stages, techniques and tools illustrated through genuinely Brazilian cases to inspire and aid in the work towards innovation.

Características

Peso 0.00 Kg
Produto sob encomenda Sim
Marca Editora MJV Tecnologia LTDA. (Edição Digital)
Idioma Português
Acabamento e-book
Territorialidade Internacional
Formato Livro Digital Epub
Proteção Drm Sim
Início da Venda 22/05/2013
Cód. Barras 9788565424011
AutorVianna,Ysmar; Vianna,Maurício; Adler,Isabel K.