Artboard 33 Artboard 16 Artboard 18 Artboard 15 Artboard 21 Artboard 1 Artboard 2 Artboard 5 Artboard 45 Artboard 45 Artboard 22 Artboard 9 Artboard 23 Artboard 17? Artboard 28 Artboard 43 Artboard 49 Artboard 47 Artboard 38 Artboard 32 Artboard 8 Artboard 22 Artboard 5 Artboard 25 Artboard 1 Artboard 42 Artboard 11 Artboard 41 Artboard 13 Artboard 23 Artboard 10 Artboard 4 Artboard 9 Artboard 20 Artboard 6 Artboard 11 Artboard 7 Artboard 3 Artboard 3 Artboard 12 Artboard 25 Artboard 34 Artboard 39 Artboard 24 Artboard 13 Artboard 19 Artboard 7 Artboard 24 Artboard 31 Artboard 4 Artboard 14 Artboard 27 Artboard 30 Artboard 36 Artboard 44 Artboard 12 Artboard 17 Artboard 17 Artboard 6 Artboard 27 Artboard 19 Artboard 30 Artboard 29 Artboard 29 Artboard 26 Artboard 18 Artboard 2 Artboard 20 Artboard 35 Artboard 15 Artboard 14 Artboard 48 Artboard 50 Artboard 26 Artboard 16 Artboard 40 Artboard 21 Artboard 29 Artboard 10 Artboard 37 Artboard 3 Artboard 3 Artboard 46 Artboard 8

Disrupting Digital Business - Create An Authentic Experience In The Peer-To-Peer Economy (Cód: 9188768)

Wang,Ray

Harvard Business Review Press

Ooopss! Este produto está temporariamente indisponível.
Mas não se preocupe, nós avisamos quando ele chegar.

Ooops! Este produto não está mais a venda.
Mas não se preocupe, temos uma versão atualizada para você.

Ooopss! Este produto está fora de linha, mas temos outras opções para você.
Veja nossas sugestões abaixo!

Economize até R$ 0,00

R$ 92,23 (-15%) no boleto
R$ 108,50 em até 3x de R$ 36,17 sem juros
Cartão Saraiva R$ 103,08 (-5%) em até 1x no cartão ou em até 5x de R$ 21,70 sem juros

Crédito:
Boleto:
Cartão Saraiva:

Total: R$0,00

Em até 3x sem juros de R$ 0,00


Disrupting Digital Business - Create An Authentic Experience In The Peer-To-Peer Economy

R$108,50

Descrição

We are no longer an economy of products and services. The digital transformation demands that we focus our attention on experiences and outcomes. Business leaders and their organizations must shift to keeping promisesno matter how their customers interact with them.
But organizations no longer control the conversation. In this era of social and mobile technology, customers, employees, suppliers, and partners are in direct communication with one another. Those personal networks and the brands they re passionate about influence their decision making and their spending.
The workforce has changed too. Employees expect to be able to determine when and how they will work, the technology they ll use, and the values their company will espouse.
Organizations can take part in this conversation only if they recognize how and where it s happening. Resisting these changes will leave executives, managers, and their companies powerless. Organizations must pivot with and ahead of these social, organizational, and technological shifts or risk being left behind.
Technology guru Ray Wang shows how organizations can surf the waves of changehow they can keep their promises. Current trends, when taken seriously, require a new way of thinking about business that includes five key areas:
1. Consumerization of technology and the new C-suite
2. Data s influence in driving decisions
3. Digital marketing transformation
4. The future of work
5. Matrix commerce
Digital disruption has changed how we do our work. But by mastering these trends you ll delight your customers with every interaction.

Características

Peso 0.32 Kg
Produto sob encomenda Não
Marca Harvard Business Review Press
I.S.B.N. 9781422142011
Referência 9781422142011
Altura 21.08 cm
Largura 13.97 cm
Profundidade 2.29 cm
Número de Páginas 208
Idioma Inglês
Acabamento Capa dura
Cód. Barras 9781422142011
Ano da edição 2015
AutorWang,Ray