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We Are Market Basket - The Story of the Unlikely Grassroots Movement That Saved a Beloved Business (Cód: 9438625)

Korschun, Daniel

Amacom eBook (Livros Digitais)

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We Are Market Basket - The Story of the Unlikely Grassroots Movement That Saved a Beloved Business

R$10,69

Descrição

Winner of the 800-CEO-READ award for best general business book of the year!
Forbes'apos;s 15 Best Business Books of 2015

What if a company were so treasured and trusted that people literally took to the streets—by the thousands—to save it? That company is Market Basket, a popular New England supermarket chain.After long-time CEO Arthur T. Demoulas was ousted by his cousin Arthur S. Demoulas, the company'apos;s managers and rank-and-file workers struck back. Risking their own livelihoods to restore the job of their beloved boss they walked out, but they didn'apos;t walk far. At huge protest rallies, they were joined by loyal customers—leaving stores empty. Suppliers and vendors stopped deliveries—rendering shelves bare. Politicians were forced to take sides. The national media and experts were stunned by the unprecedented defense of an executive. All openly challenged the Market Basket board of directors to make things right.And, in the end, they prevailed.With its arresting firsthand accounts from the streets and executive suites, We Are Market Basket is as inspiring as it is instructive. What is it about Market Basket and its leader that provokes such ferocious loyalty? How does a company spread across three states maintain a culture that embraces everyone—from cashier to customer—as family? Can a company really become an industry leader by prioritizing stakeholders over shareholders?Set against a backdrop of bad blood and corporate greed, We Are Market Basket is, above all, a page-turner that chronicles the epic rise, fall, and redemption of this iconic and uniquely American company. Note: There are links to media content within the text of this EBook which may not work on all reading devices.

Características

Peso 0.00 Kg
Produto sob encomenda Sim
Marca Amacom eBook (Livros Digitais)
Número de Páginas 256 (aproximado)
Idioma 337
Acabamento e-book
Territorialidade Internacional
Formato Livro Digital Epub
Gratuito Não
Tamanho do Arquivo 2175
Início da Venda 15/07/2015
Código do Formato Epub
Cód. Barras 9780814436684
Ano da Publicação 115
AutorKorschun, Daniel